The legendary high-end shopping stretch in Beverly Hills runs from Sunset to Wilshire boulevards and is home to luxury stores like Cartier, Tiffany & Co., Hermès, Louis Vuitton, Harry Winston, Chanel, Gucci, Prada, Valentino, Dior and Armani. Some of Rodeo Drive's boutiques are so exclusive that you need an appointment to go in the store. The world-famous retail area that originated in the 1970s has been featured in many films and television shows including in an unforgettable scene in the 1990 movie "Pretty Woman." Rodeo Drive attracts many tourists who window-shop and people watch.
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